Melchers

Archive for April, 2009

What is AR?

In the advent of my greenlichtpresentation i’m starting to form a presentation to my supervisors. As it happends, this beauty just rolled into my RSS Reader (Google, will you have my babies?): Designing for an Augmented Reality world View more presentations from thomas.purves.

Continue Reading...

De Augmented Reality Hype Cycle, we zijn er nog lang niet

Augmented Reality (AR) is dit jaar uit de kast. In de media krijgt het steeds meer aandacht. Ik ben de afgelopen maand al vier reclame bureaus tegengekomen die er mee bezig zijn. En op twitter wordt het elk uur zeker vijf maal genoemd. De Augmented Reality Hype Cycle is gemaakt om met SPRXmobile een beeld te krijgen [...]

Continue Reading...

Presentation by Total Immersion

Something else I need to dive into later this week: A presentation by Total Immersion Augmented Reality for Retail, Events and Publishing View more presentations from LM3LABS.

Continue Reading...

Kopin

I’ll need to look into this later on. I’m looking at Formula One and had a thought how AR would benefit a driver. Some quick research got me to http://www.kopin.com/ They manufacture LCD screens (and AR) for race drivers, but also for commercial products, military/industrial products and they have a research lab. So i’ll have to [...]

Continue Reading...

Messing with Sasquatch using Boffswana’s Releas3D’s engine.

Boffswana is a manufacturer of “novelty AR” fromt he first hour. They say themself they’ve introduced AR to the online space with their Releas3D technology.   Living Sasquatch – Papervision – Augmented Reality from Boffswana on Vimeo. This newsmade me realize something:

Continue Reading...

AR is becoming popular.

Over the time I was busy writing my thesis I noticed 2 things: A lot more unique AR-experiments and concepts were introduced. A lot more people were writing about it. Up till now I only had my personal feeling to make this statement. I didn’t had any graph to back this up with, and my [...]

Continue Reading...

Immersion with AR using projectors and 3d-glasses.

This is amazing to look at. The best part is between 0:30 and 0:50 when he almost ‘falls’ over the edge. Amazing 3D immersion technology from IDEO Labs on Vimeo.   “Can I have 2 please?”

Continue Reading...

Augmented Reality? Well… I guess.

Well, not really Augmented Reality by the official definitions. But I sure say it’s noteworthy :D If it’s not AR, I would just call it a good inspiration to think out of the box… or something >_> Jackass Pacman

Continue Reading...

Assassins Creed 2 Teaser Site opened with Augmented Reality

Pretty awesome AR is getting commonly accepted in campaigns, here’s (AFAIK) the first AR application to promote a major game!               what’s next!?

Continue Reading...

AR applicatie van BMW

If there are any companies that seem to invest a lot in Augmented Reality then it would have to be Car Companies… This one’s from BMW  Check them at: http://bmw.co.uk/bmwuk/augmented_reality/homepage?bcsource=vanity    

Continue Reading...